So....I've kept you all in suspense for many, many weeks anticipating the changes to Essence. Well, the time has finally come! After much deliberation with my focus group, I am pleased to announce the changes to Essence, set to begin immediately.
The Products.Many of you know that I have always offered Isabelle Chase Jewelry. While her designs and craftsmanship are exquisite, her prices took a huge leap in the last few months....more than I was comfortable passing on to my clients. So, I began searching for a new jewelry designer. I am pleased to announce that I have found my new line of photo jewelry. It is a collaborative grouping, made up of pieces from several different designers, to give you the best options when choosing your product. Prices start at $110. I think you will find these designs to be much more contemporary, funky and unique.......I'm in love with them and running out of pictures of my little guy to use on them!! Just a peek at a few of the offerings:
I am also pleased to announce the launch of Canvas Creations. These beautiful pieces of art are shown on Fine Art Canvas Gallery Wraps and are ready to hang. Most of these designs can be altered in color to match your decor or the portrait in use. Four designs available.
Finally, what I consider the "best of the best" in the new products. I am pleased to offer these gorgeous, Italian Leather albums, containing 40 prints. Your portraits are mounted on black pages and separated by vellum interleaves. The album is protected in a satin lined display box. These albums are available for purchase individually, or for a discounted priced based on your order. Please inquire for further details.
The Details.As with most businesses, I like to re-evaluate my business policies and procedures on a yearly basis (sometimes bi-annually) and October is generally the time I do that to coincide with my business anniversary. After approaching my focus group and talking with a few clients on the matter, I have moved forward with changes in my pricing. For those that are previous customers, you will see an increase in my session fee, as well as my Table Top Portraits. But, you will also see a DECREASE in my Wall Art Portraits and my Custom Collages, Creations and Storyboards. Why? Well, that's pretty simple. My main purpose in decreasing my large wall portraits is to encourage my clients to fill the walls of their home with art, rather than decorating bookshelves with portraits.
There are a few other minor changes, but they just aren't exciting enough to post on the blog!! Except this one.... My ordering process is changing slightly. Online proofing will still be used as my main source of proofing. However, other options are now available to you for your ordering needs. Should you need to discuss further your portrait options, an in-house or phone ordering appointment will be available. For in-house ordering appointments, I will help you measure your space, bring samples and help you decide the best pieces and sizes for the locations you wish to display your pieces of art. For phone ordering appointments, we will discuss your ideas and I will guide you to what best works for your location. These are best done if you are a returning client who's home I've visited or a new client who's session took place at your home. Basically, it works best if I've been to your home before and have seen the location(s) you are hoping to put your portraits.
As I said, online slideshows will remain my main source of proofing. Your slideshows will now remain online for two weeks, after which time will be deleted from the system. Previous guidelines for reactivation apply. However, you now have "bonuses" available to you for ordering early. For every order that is placed in full within 3 days of your online gallery activation, you will receive 20% off your entire print order. For orders placed within 5 days, you will receive 15% off, and for orders placed within 10 days, you will receive 10% off. This is my way of giving back to you while hopefully maintaining a successful workflow and process with my clients.
Boy, that was a mouthful!!! If you have any questions at all regarding any of the changes, please feel free to contact me. I will be happy to answer your questions! One last thing - I will be announcing wonderful Holiday Specials in the next few days so stay tuned for that!!
